Sunday, October 11, 2009

Get an Unfair Advantage

Haven’t we all posted mail in one of the numerous commerce websites, asking for more details or inquiring for quotes without ever getting an answer back or if we had, we got it too late? What customers need in our fast environment is … an answer NOW.

At last a new tool is available for you that is finally answering your needs.

Today, thanks to the technology’s evolution, we’re able to get a true customer representative (and not an answering machine) taking care of your question in real time. How does it work? Very simple: Just click on the button providing a chat between you and the customer representative and he will let you know he’s ready, willing and able to answer your concerns.

Http://live247support.com is provides not just live chat software but the software too! It has the ability to drastically reduces customer services costs compared to phone transactions and is also offering a better service for you. What more could you ask for?

Friday, October 9, 2009

Revolutionize Customer Relations in Your Company Today

The pace of the world today requires business to be constantly reachable and for businessmen to reach out to and be reached by their clients. While communications methods, such as email and interactive text messaging, are popular and a boost to businesses, there is nothing as personal as communicating with a customer ‘live’. This is where live chat software, designed specifically to enable live communication between customers that are shopping, or browsing through a website, comes to the rescue. The time spent, from when a customer likes a product or service to coming to a purchase decision is shrinking. This means that any customer with a query or a doubt must be dealt with immediately, or else, there’s the risk of losing out on the customer. The software, offering a LiveChat module that seamlessly gels with your website; also comes in an optional AutoChat module.

Without any limitation to the size or the volumes of business being transacted, the Live Support Software Option is scalable and will meet all business requirements. It is specifically useful where interacting with casual website visitors is concerned; with the aim of communicating with them to convert visitors into customers. Visitors are immediately more involved as soon as a personalized approach is taken, resulting a heightening in interest. The instantaneous nature of the process is a business enabler delivering quick customer service turnaround times. Live Chat support is really worth trying out, since it’s genuinely as close to a complete query satisfaction. Another thought is to consider outsourcing live chat to http://live247support.com as there are many available options for any business type.

Back in the day it was common practice for a customer to walk into a business establishment to sort out a transaction, clear questions and go through a sales process physically. Soon, technology progressed enough for product transacting to be accomplished online. But, the process can be daunting for most, and the presence of an actual person, guiding the customer through the process, all ‘live’, is all the push that a customer requires to commit. This shift in online service quality towards becoming a fully interactive website is what provides the ultimate ‘customer delight’.

According to a study(1) , the facility for customers to talk with a relation executive, or even other customers, provides an enhanced experience that helps ease the entire online browsing, querying and transaction process. With the study of twenty five companies, for online experience and best practice; it is positively identifiable that one on one chat, directly speaking to a relations executive and being led through the website is the surest way for achieving customer satisfaction. Where online business is concerned, it is all about capturing the customer’s attention and providing a delightful experience. Repeat patronage and referrals greatly increase with the enhanced quality of online experience at a website offering instant online communications with a personalized touch. With this solution, this kind of experience may be quickly implemented to a website resulting in a geometric increase in customer capture and patronage.


Until the Next Post,

Alexander French

--------------------------------------------------------------------------------------------------------------- (1) Miller, Michael (2008) Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus. Hoboken: John Wiley and Sons. Page: 41

Common Mistakes in Online Business

There is a learning curve involved when launching a new online business. Many times, budding entrepreneurs are in such a rush to create traffic to their site that potential customers are alienated in the process. Here are some common missteps to be aware of to avoid the same trap:

Mistake number one is failure to record visitor information. Without prospective buyer contact information, there is no way to re-establish contact and land the sale. Adding some form of data recording system should be the primary task of any new online business owner.

In addition, the new business owner must ensure that the tracking of incoming calls and hits is sufficient. If the tracking is lacking then the chances of turning the information into paying customers is greatly reduced.

One fantastic strategy that many new business owners overlook is the idea of offering something for free. A short informational video or report are good choices. Including testimonials with this “gift” can also be very helpful in converting new followers into buyers. Another detail that is often disregarded is leading the customer through the necessary steps towards a sale. If a site owner is unaware of the steps involved, then it is difficult to direct potential customers to buy. Become very conscious not only on the sales process but also on providing the best customer service to your customers. Customers who upon entering a site felt that he or she was welcomed warmly and were guided throughout the entire process are be more likely to become a returning customer. If you feel there is a lack of expertise in this, research customer support software that is widely available nowadays. Sites like http://live247support.com may come in beneficial as they have been awarded as one of the most excellent customer service support provider.

Focusing mainly on prices rather than benefits to the customer is another serious error. A potential purchaser wants to hear that they are being offered the most benefit for their money and something different than what they can get elsewhere. If they feel that the focus is on turning a profit, rather than helping the customer, they will not buy.

Alexander French